Going farther together

This Age Thing collaborates with designers, researchers, businesses, charitable organisations, industry networks, and ageing individuals and communities, to develop projects and opportunities that can help to create real change. 

Meet some of our collaborators


Our ongoing collaboration with the University of the Third Age (u3a), a collection of 1,000 UK charities, involves working with u3a members to ensure that older adult voices are at the heart of the design process. Together we are advocating for more inclusive standards for the design of consumer packaging and sharing insights into what is truly needed to make everyday objects more usable, more useful and more desirable for all ages.

Designers & researchers

We gather insights into and connect people and communities with the designers, researchers and innovators creating the products, services and environments of the future, to support the development of products, services and environments that meet real needs, interests and aspirations.

Design Age Institute

We are supported by Design Age Institute at the Royal College of Art, and collaborate with designers, researchers and organisations from the Institute and its partners including the Design Museum, the International Longevity Centre, the Helen Hamlyn Centre for Design, the Oxford Institute for Population Ageing and the UK National Innovation Centre for Ageing.

Explore our recent projects


Designing the Everyday

Working with the u3a, we surveyed more than 2,000 members aged 55-104 to understand the most frustrating everyday objects as we age.


The Wisdom Hour

The Wisdom Hour workshops invite participants to listen, share experiences, and explore what wisdom means and whether it has anything to do with ageing.

User insights

Reimagining the Walker

As part of the Hamlyn Walker Challenge, we gathered insights from users of walkers and rollators to support the design of a new walking frame that is useful, reliable, beautiful and safe to use.

Work with us

We believe we can take action and create real change by working in partnership with other organisations and communities to challenge ageism and champion happy and healthy ageing. Get in touch to discuss how we can collaborate!

Contact Us

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